Current location:Global Gaze news portal > entertainment
Want to spend the night in a Paris museum or a house owned by Prince? Airbnb plans to list them
Global Gaze news portal2024-05-19 19:39:22【entertainment】2People have gathered around
IntroductionIn a mad mix of game-show glitter and marketing flash, Airbnb is offering customers a chance to spen
In a mad mix of game-show glitter and marketing flash, Airbnb is offering customers a chance to spend a night in a Paris museum, stay in houses mocked up to look like movie settings, or sleep surrounded by eight Ferrari racing cars.
Those and other chimerical listings are part of a splashy new campaign by the short-term rental giant, which wants to portray itself as a company that sells experiences and not just alternatives to staying in a hotel.
CEO Brian Chesky announced the 11 temporary listings — Airbnb is calling them “icons” — at an event Wednesday in Los Angeles.
The San Francisco company hit upon the idea for the publicity caper after seeing the response to a Barbie-themed house in Malibu, California, it listed last year in conjunction with a hit movie about the Mattel fashion doll. The formula is the same: link a promotion to a pop-culture product, celebrity or event.
Address of this article:http://paracelislands.barryexit.org/news-77c499517.html
Very good!(8752)
Related articles
- F1 marks 30th anniversary of Senna's death at Imola and Norris tries to follow up Miami win
- Xi Jinping: CPC Is a Party of the People and for the People
- Highlights of Xi
- Chinese yuan strengthens to 7.0947 against USD Monday
- Palestinians mark 76th anniversary of Nakba amid ongoing conflict with Israel
- Xi Sends Condolences to Philippine President over Tropical Storm Losses
- China launches campaign to boost grain output
- Full Text of Constitution of Communist Party of China
- Georgia's president vetoes media legislation that has provoked weeks of protests
- Man of the People
Popular articles
Recommended
South China's Beijiang River sees second flood this year
Xi Meets Dutch PM Rutte
Strengthening Building of Healthy Families
Xi Meets German Chancellor Olaf Scholz
Tesla's new mega factory project in Shanghai granted construction permit
Strengthening Building of Healthy Families
CCTF Wins Another Full Score in FTI Report
Xi Jinping Elected General Secretary of CPC Central Committee: Communique
Links
- Reggie Bush plans to continue his fight against the NCAA after the return of his Heisman Trophy
- Almost 100,000 elderly patients endure 12
- As some universities negotiate with pro
- AP Week in Pictures: Global
- No 10 hits back at Emmanuel Macron's jibe that the Rwanda scheme is a 'betrayal' of European values
- US expected to provide $6 billion to fund long
- Brent Burns, Dmitry Orlov help Hurricanes hold on to beat Islanders 3
- China's Bronze Age relics enchant American audience
- No 10 hits back at Emmanuel Macron's jibe that the Rwanda scheme is a 'betrayal' of European values
- Meet the members of a transitional council tasked with choosing new leaders for beleaguered Haiti